Episode 236 · June 16, 2026
AI and Social Media with Jordan Reynolds
with Jordan Reynolds, Social Media Strategist
29 min
AI and Social Media with Jordan Reynolds
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In this episode
In this episode I sit down with my friend and social media strategist Jordan Reynolds for a conversation I've been excited to have. Jordan lives in Oklahoma City and I'm in Tulsa, and we met about a year and a half ago in a coaching group with Brooke Hemingway. She's brilliant at breaking down social media and making it feel doable, not overwhelming. With AI changing so much right now, I wanted her to help us understand how to embrace it instead of being scared of it.
We talk about where to start if you haven't taken the leap yet, how to build a "voice blueprint" so AI actually knows you, and the differences between ChatGPT, Claude, and Gemini. Jordan is so clear that AI is meant to be a partner, not your whole personality online. Your story still matters most, and nothing replaces showing up as yourself.
If you've ever felt like social media is too much to keep up with, this one's for you. Jordan clears out the noise and gives you real, practical next steps. Keep going — you can do this, and you don't have to do it alone.
Key takeaways
- Start simple: ChatGPT is a great entry point for ideating content ideas, captions, and carousels — but always bring the human touch.
- Build a 'voice blueprint' by giving AI your story, your why, your offers, and exactly who you serve and what keeps them up at night.
- Talk into your phone instead of typing — your voice comes across differently and AI captures it better.
- Refresh your AI every three to four weeks so it doesn't forget your story, offers, and audience.
- Don't let AI become your whole personality online — face-to-camera and behind-the-scenes content build the trust that AI can't.
- Use AI as a partner for messaging and copy, then put your own spin on it so you stand out instead of looking like everyone else.
- Tools like Claude Cowork can run workflows and automate tasks, helping solopreneurs save time and money.
Chapters
- 00:00Sponsor thank you — Five Star Painting of Tulsa
- 01:30Welcome and introducing Jordan Reynolds
- 03:30Where to start if you haven't tried AI yet
- 06:00Building a voice blueprint so AI knows you
- 10:00Breaking down ChatGPT, Claude, and Gemini
- 15:00How to stand out and not lose yourself in AI
- 19:00What's trending right now with AI and content
- 21:00How to work with Jordan — membership, retreats, brand days
- 27:00What Jordan is passionate about right now
- 29:00Where to find more in the School community
“AI is a great partner, but he can only be a great partner if he knows you inside and out.”
“Partner with it. Don't make it your whole personality online.”
“Your story matters. Tell it often, because less than 30% of people see your stuff.”
“There's nothing that replaces this — let people see you.”
Resources mentioned
- WebsiteFive Star Painting of Tulsa
- ToolChatGPT
- ToolCanva
- WebsiteSharing Passion and Purpose School Community
About Jordan
Social Media Strategist
Jordan Reynolds is a social media strategist based in Oklahoma City who has scaled her company to six figures using her phone. She specializes in making social media simple and approachable, helping business owners use AI as a partner while keeping their own voice and story front and center. She offers a membership, content retreats, brand days, and social media management.
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